Hand-drawn VS.Computer Generated!! “Old fashion” Traditional Animations under threat from Computer Animations.

October 10, 2009 at 12:27 pm (mdia 1001, newsouthblogs) (, , , , , , , )

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The movie UP was such a big hit in this year. Until now, this 3D  computer animated movie produced by the Pixar Studio has nearly earned three hundred million US dollars in the US box office. Also, it success could be seen in the high rating by the critics and audiences. We could see that, since the release of first computer animated movie – Toy Story in 1995, this kind of computer generated animation movies has shown their potential to become the dominance of animated movies, supplanting the hand-drawn style Disney animations. The rise of computer animation has created such a huge challenge to the future of hand-drawn animation industry and the career of those traditional animation artists. Why audiences generally preferred computer animated movies? The answer is simple and obvious. Explained by the article The making of Toy Story, “In the production  of computer animation, a complete digitally world can be generated to populate it with characters seeming to act of their own volition and experience, and render it with the colors, shapes, and textures of a believable stylized reality.”  Hence, this character of the computer animation makes it more immersible than traditional two dimensional animations. Also, the fact shows that it is more feasible and cost effective to produce a feature length animated motion picture entirely on computers.

Many of the In 2004, Disney abandoned its traditional animation studio in Orlando, and fired more than 250 animation artists. Moreover, many of the traditional animated pictures like Disney’s Treasure Planet and Home on the Range were failed in the box office. Thus, we could see that in this recent years, the traditional animation industry and the hand-drawn animation artists are under threat from the computer animated movies.

The computer animation is now seen to be the norm of animated movie and its technology is getting better after each animated feature. However, Disney is now announced to return to the production to hand-drawn animation. The first returing movie released by Disney animation studio will be the Princess and the Frog. Many people may ask, will the 2d animation rise again? What does the future of 2d animation hold? At this moment, we could hardly foresee the future of it.  But for disney and all hand-drawn animators, they surely don’t want Princess and the Frog falling flat as they still believe that audiences are attracted to see the animation if it has great stories and great characters. Also, hand-drawn animation can helped Disney develop its patented magic and fantasy elements.

Below is the latest trailer of Princess and the Frog. Let’s see whether you can find back the magic of Disney’s classical animation again!

References

Chmielewski, D. C., 2009, Disney hopes its 2-D ‘Princess and the Frog’ doesn’t fall flat, Los Angeles Times, viewed 3 Oct 2009, <http://www.latimes.com/business/la-fi-ct-disney11-2009sep11,0,4078147.story>

Henne, M., Hickel, H., Johnson, E., & Konishi, S. 1996, The Making of Toy Story, Pixar Animation Studio.
Valentine, K. 2009, WonderCon 2009: Disney’s Return to 2D Animation. Associated Content, viewed 28 Sept, <http://www.associatedcontent.com/article/1549195/wondercon_2009_disneys_return_to_2d.html?cat=19>

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